Our Smart Circle Sales Network is comprised of independently owned and operated corporate distributors and their sales representatives, all of whom work seamlessly to deliver our customized direct marketing campaigns.

sc_sales_network_ICD_iconIndependent Corporate Distributors (ICDs)

Each Smart Circle ICD is a separate company that is owned and operated by someone who was formerly a sales representative with another ICD in the Smart Circle Sales Network. This way, each ICD owner has hands-on field experience with client and program requirements.

Not all sales representatives become owners of an independent corporate distributor for Smart Circle. Every individual that does become an ICD owner has a different journey in terms of time and path, and some ICD owners may find it isn’t for them.   Owning your own business, in any field, is difficult and requires hard work, and may not be right for everyone.  However, most individuals who become an ICD owner will tell you that the opportunity is unique, and that the journey has been professionally satisfying and worthwhile, and the rewards numerous.

Each ICD independently determines whether or not he or she wants to participate in any specific Smart Circle program. Once an ICD elects to participate in a Smart Circle program, the ICD commits to meeting all client and Smart Circle program compliance requirements. ICDs also work with their respective sales representatives to ensure that they are well-equipped to help each Smart Circle client achieve its sales goals, and to ensure that the sales program is executed in line with our rigorous standards.

sc_sales_network_salesrep_icon Sales

Sales Representatives retained by ICDs are also part of the Smart Circle Sales Network. Each sales representative receives training, mentoring and coaching as deemed appropriate by the individual ICD, with the goal of ensuring that each sales representative is armed with the knowledge and tools to help make each Smart Circle program a success.  As entrepreneurial minded people, these individuals create opportunities for their own success, and by doing so, drive growth for our clients as well.


See commonly asked questions about our unique sales model and what it means for members of the Smart Circle Sales Network.Smart Arrow


1. Who do sales representatives work for?

The Smart Circle Sales Network is comprised of independently owned and operated corporate distributors (ICDs) who retain the individual sales representatives. Sales representatives are retained by the ICD, and not employed by Smart Circle. Each sales representative working on a Smart Circle program has the opportunity to learn about face-to-face marketing and work with Smart Circle and its clients!

2. What does a sales representative do?

Sales representatives retained by ICDs and participating in a Smart Circle program are given the opportunity to work with some of the most promising local businesses as well as the world’s best and most well-known brands and retailers. In doing so, sales representatives gain hands-on experience with face-to-face and direct sales and marketing, whether at a local event, inside a national retail chain or via B2B canvassing. However, each ICD has its own unique training methodology and may assign duties to its sales representative as it deems appropriate. Here’s what some of our ICDs have to say:

“My company provides a combination of  leadership training and practical sales training in the field, so that sales representatives have the tools to succeed in sales and building their own teams.” – Leigh J., ICD owner

“Besides just sales and marketing, I expect sales representatives to advance to management and interview applicants, and train new hires, so my company training program also focuses on interviewing and team building skills.” – Tom M., ICD owner

“My business offers hands on training to teach employees marketing philosophies along with practical life skills from communication, time management and goal setting.  Beyond that, I don’t believe in high pressure or micro-management.  I give all my sales reps the latitude to make their own decisions and achieve their own success.” – Ashley S., ICD owner

“In addition to reviewing sales and marketing skills, I make it a point to spend time with my employees discussing industry trends and current events so that my sales reps are well-rounded and well-informed when interacting with their customers and their teams.” – Zack S., ICD owner

3. How are sales representatives able to work with Smart Circle clients?

Smart Circle has sales and marketing agreements with various clients, including Fortune 500 companies, professional sports teams, nationally recognized brands, retailers and regional and local businesses. Smart Circle contracts with ICDs whose respective sales representatives sell products and services through various channels to execute the face-to-face marketing and sales solution custom created by Smart Circle for the specific client.

4. What makes a successful sales representative?

In general, friendly, motivated and industrious individuals tend to excel in sales positions. Each ICD defines success differently. Here’s a glimpse at what some ICDs think makes a successful sales representative:

“A successful sales representative is a people person, someone that takes initiative, doesn’t need constant hand holding and has a strong moral compass.” – Bill B., ICD Owner

“The unwavering desire to help others and the constant desire to always learn and improve.” – Sandra Q., ICD Owner

“In my company, successful sales representatives are always focused on enhancing the customer’s shopping experience. Compliance is key.” – Anthony S., ICD Owner

“Success means passion, the desire to do well and strong work habits that make it happen!”  – Ken W., ICD Owner

5. How do you become an independent corporate distributor for Smart Circle?

Each Smart Circle ICD is a separate company that is owned and operated by someone that was formerly a sales representative with another ICD in the Smart Circle Sales Network. Owning your own business is not for everyone, and many sales representatives don’t become ICD owners and some ICDs may decide it isn’t for them. For those that do become ICD owners, everyone’s journey is different in terms of path and time. Take a look at what some of our current ICD owners have to say:

“I finished school and answered an ad for a sales and marketing rep job.  Less than a year later, I started my own business.  It’s not always easy, and sometimes I have to pick up the slack because the buck stops with me.  However, being able to work with Fortune 500 companies and control my personal income is worth it.”  – Joseph E., ICD Owner

“Having my own business allows me to control my quality of life.  I get to do a lot of things with my kids that other dads don’t get to do.”  – Tom M., ICD Owner

“I was in school for my Master’s Degree when I decided to seek out something different.  I was a sales representative for almost 2 years before starting my own business and becoming an ICD.  Through hard work, discipline and consistency, I was able to lay the foundation for my own success.” – Rachel O., ICD Owner

6. Are there special requirements to become a Smart Circle ICD?

As mentioned above, each Smart Circle independent corporate distributor (ICD) is independently owned and operated by an individual that was formerly a sales representative for another ICD. This way, each ICD owner has hands-on field experience in face-to-face marketing, direct sales, team building and management, and familiarity and experience with client and program requirements. As in any business relationship, there are various requirements for the ICDs, including compliance with client and Smart Circle standards. Furthermore, Smart Circle requires in contract and principle that ICDs comply with all applicable laws and regulations. If you have any questions about ICD compliance, please contact